Srpsko prirodnjačko društvo

Client:

Srpsko prirodnjačko društvo

What we did

Graphic design

Branding

Visual identity

Year

2021

Preserving the natural world

The Serbian Society of Naturalists, a dedicated organization committed to preserving the natural world, recognized the need for a strong brand identity that effectively communicates its values and goals to the public.

We settled on a brand identity that was simple, elegant, and modern. The primary color scheme was inspired by the natural elements of the earth - green and brown. The tagline 'Volim zelenu planetu' conveys the Society's dedication to protecting the environment by expressing their love for the green planet.

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