Bambi
Client:
Bambi
What we did
Graphic design
Visual identity
Marketing Strategy
Social Media
Art Direction
Year
2019
Great recognition for a great pitch.
In this superficial age, where hustle culture is highly glamorized, young people are labeled as the anxious generation, often unsure of the
direction they are going in.
In 2019, the company Bambi invited us to participate in an identity proposal for the 'Bambi for youth' campaign which was intended to support postgraduates in their professional and personal development.
Our strategy involved concentrating our efforts on enticing young people. By using a variety of vibrant colors we represented positivity, emotions, and the diversity of the thoughts and feelings of the younger
generation while still maintaining a visual alignment with Bambi's
well-known identity.
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Date
February 14, 2023
